by erikamccloud | Jul 23, 2019 | Email Marketing, Marketing Plan, Social Media
Article by Tomas Swinburne, Compose.ly.com “You’d be forgiven for wondering, “What exactly is a business blog, and why would a business have one?” A blog is an online platform where individuals, organizations, and businesses can share their thoughts, insights,...
by erikamccloud | May 21, 2019 | Email Marketing, Marketing Plan, Social Media
Article by BigFin.com “For many businesses, summer is generally the slowest season for online marketing. The sensation of summertime can cause consumers and merchants to shy away from spending time and money online and more in the sun. Do not let this discourage...
by erikamccloud | Mar 15, 2019 | Marketing Plan, Social Media
By Cal Marshall, Forbes “Social media: It’s still a thing. When was the last time your CEO checked your brand’s DMs? (and if you don’t know what a “DM” is referring to, oh boy). How many people who work for your company follow you on Instagram or retweet your...
by erikamccloud | Oct 23, 2018 | Marketing Plan, Social Media
Article by Raychale, LYFE Marketing While having a marketing budget is important for any small business, it’s equally important to spend it in the right direction and make the most of it. How do you know where to spend it when it comes to digital marketing vs...
by erikamccloud | Aug 17, 2018 | Email Marketing, Marketing Plan, Social Media
Article by Bond Street “Small business owners know they should be doing something to promote their business online, but what exactly that thing is sometimes seems vague and unclear. Or worse: arbitrary, a waste of time, lame. And it’s true, when you take a...
by erikamccloud | Aug 6, 2018 | Marketing Plan, Social Media
Article by Search Engine Journal “There are many benefits of blogging for business today. In fact, blogging is critical. However, bland, run-of-the-mill blog posts won’t cut it. These are lazy and ineffective. So what is effective? Publishing informative,...
